
Client Feedback
Net Promoter Score (NPS) is a widely recognised scoring mechanism used to measure the loyalty of customer relationships with a particular organisation. The NPS metric has been widely adopted with over two-thirds of Fortune 1000 companies, serving as an alternative to traditional customer satisfaction research. Simple questioning via survey is used to establish how likely it is that a customer would recommend the organisation to a friend or colleague. The evaluation is conducted using a 1-10 rating scale with 10 being considered a promotor who is extremely likely to recommend and 0 being a detractor who is not at all likely to recommend and may even impede growth and damage your brand through negative word-of-mouth.
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